Shanghai New-Style Entertainment Co., Ltd is an independent entertainment agency based in China. The company's core business lines include performance management, artist management, and the planning and execution of related business opportunities in music and entertainment. New-Style's management team includes seasoned veterans who are among the first to have worked at the senior management level at international record labels in China. The team maintains excellent working relationships with many of the world's leading international music labels, entertainment companies, and film studios, and continues to provide to this client base professional advisory services and execution support for their businesses in China.

The company is currently seeking new international partners with whom to form strategic alliances emphasizing A&R, artist development, and opportunities in advertising and film in China.